I decided to write this to make known the stupidity of subtitles in video games. No, I'm not talking about captions. I'm talking about those random focus tested little key words that find their way into the title of just about every game. Here are some of the worst examples.
To let people know that they are buying a video game
Consumers aren't as stupid as publishers think they are. Nobody under the age of 70 is to mistake a game for a DVD or Blu-Ray. Xbox 360 games are covered in Xbox 360 branding, and the same goes for PS3 and especially Games for Windows.
Far Cry: Instincts: Predator
Reason for the subtitle:
The original re-release of the PC game Far Cry was called Far Cry: Instincts and came out for the original Xbox. When the 360 came out they decided to re-re-release the game with the word Predator on the cover.
There is almost nothing more stupid in video game titles is the dreaded double subtitle. I get that the game included a new mode called Predator. I get that they couldn't call it Instincts because of the Xbox game, but why couldn't they replace the old subtitle with the new one? There haven't been many games that have done this, which only makes it more noticeable when it happens.
Leisure Suit Larry: Box Office Bust
Reason for the subtitle:
The goal in the game is to expose a plot to torpedo a movie studio
It shows very little faith in you're product to include the subtitle: Box Office Bust. Clearly the publishers were just trying to make some quick cash on an old IP that some people might recognize, but they at least could have given it a decent name.
(Insert Game title Here): HD
To advertise the fact that the game is either on PC, 360, or PS3.
Advertising that your game is in 720P is like saying that your game includes the ability to pause. Consumers know that the if it's an PC, 360, or PS3 game that it will be in HD. Not to mention that if someone really was confused about the fidelity of the graphics of the game. They can see exactly what it runs at by looking at the back of the box.
Halo 3: ODST
The game stars a group of Orbital Drop Shock Troopers
ODST is a perfect example of why it doesn't matter what your game is called if it is part of a big franchise like Halo. Nobody who doesn't follow games the way we do would know what the hell an ODST is. Almost any other game would have lost significant sales with a subtitle as random as ODST, but Halo 3 ODST sold millions of copies and cost the company less money to develop, than any other Halo game on the 360. So what the hell do I know?
Need for Speed: The Run
This is the first game in the series to feature on foot sequences.
The title of the game is basically a way to advertise a feature of the game (the on foot sequences) that take up about 20 minutes of play time and aren't any fun.
Cause fuck it, why not?
To some this may appear to be delightfully campy, but to me this just comes off as a desperate cry for attention. Clearly they want a title that will demand attention, but just think from the perspective of a parent who's trying to remember the name of this game so they can get it for their kid... Assuming there is a chance that this game will be bought by anyone.
It's official, google search has ruined the titling of video games. Making it so that subtitles make games show up higher on google and thus sell better. While there are some games that actually have good titles like Mat Hazard: Blood Bath and Beyond, Earth Defense Force: Insect Armageddon, and Saints Row: The Third, I still long for the days when an titles of games were just an IP and a number, without the need for stupid words like revelations, betrayal, or adrenaline.