So the 3DS has been disappointing for Nintendo so far with a huge sales drop off after launch and the Wii and DS reaching saturation, they are in a bit of a pickle financially. Therefore, a press statement was released on thursday announcing massive price cuts in all territories for the system and, boy, do they mean it!
The prices are as follows: Japan - ¥15,000, down from ¥25,000. Europe does not currently have a price but considering the average price reduction is a third of the current price, it's suggested to be fairly sizeable. Australia - AUD$250, down from AUD$350. United States and Canada - $169.99, down from $249.99. Prices effective from August 12th
If I have my maths right, that means that the 3DS is now cheaper than the Xbox 360 Arcade and the iPod Touch, so if you were on the fence about buying one, now is a good time before the christmas rush begins and the system is sold out globally (Mario Kart, Starfox and Kid icarus are slated for release during this window).
Those who already have a 3DS will also recieve 20 free Virtual Console, Gameboy and Gameboy Advance games, if they visit the 3DS store and register before the price cuts come into effect. More info in the link.